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SYNERGY GROUP

Sales System Development

A sales system encompasses interconnected solutions across strategy, processes, organizational structure, motivation systems, and technology that enable a company to deliver information about its products and services to customers through the right channels, with the right content, and at the right frequency, enabling them to make the right decision in each case — whether to purchase or not.

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What Does Sales System Development Involve?

A sales system encompasses interconnected solutions across strategy, processes, organizational structure, motivation systems, and technology that enable a company to deliver information about its products and services to customers through the right channels, with the right content, and at the right frequency, enabling them to make the right decision in each case — whether to purchase or not.

 

However, in the event of a refusal, a well-designed system should also be able to provide comprehensive insights into the reasons behind the decision. In many cases, this creates significantly greater opportunities for improving and developing the company’s products and services.

The project involves a detailed analysis of:

  1. How clearly and appropriately the customer segments are defined and prioritized;
  2. How sales processes are structured by channels and products;
  3. How effectively the organizational structure operates in terms of sales;
  4. How appropriately the incentive schemes are designed;
  5. How information delivery channels are selected and how effectively information is prepared and distributed;
  6. How appropriately the offers are formulated;
  7. How effectively the customer feedback system operates.

Following the assessment of these areas, the key challenges that need to be addressed in order to develop the sales system will be identified. A working group will be established with the participation of relevant employees of the client company, and a sales system development plan will be developed jointly with them.

The final stage of the project focuses directly on providing maximum support for the implementation of the decisions made.

The fee for these projects generally consists of a relatively small fixed fee, while the main portion is paid by the client upon achieving the results agreed upon in advance.

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